BANKSIDE HOTEL AUTOGRAPH COLLECTION APPOINTS LOTUS AS UK PR AGENCY
London, April 2023: London-based luxury property Bankside Hotel, Autograph Collection, has appointed award-winning specialist travel and hospitality PR agency, LOTUS, to manage their public relations activity following a competitive pitch process.
LOTUS will work alongside Cycas Hospitality, the hotel’s management team, as a robust press office geared to increase awareness of the hotel and position it as a leading social hub for culture-seeking travellers, and a hotspot for London locals. LOTUS will also grow recognition of their on-site restaurant, Art Yard, as a premium dining outlet in the Southbank area, and work in tandem with Contemporary Collective to highlight Bankside’s unique artistic credentials. Their on-site Art Yard Maker’s Studio is home to an ever-changing programme of Artists in Residence, at which time the artists use the space to develop their creative process and showcase their work.
With an immediate start, the appointment is announced ahead of an anticipated addition to the hotel’s impressive art collection, as their newest commission by artist and former Artist in Residence Ernesto Romano is unveiled in the hotel later this month. Ernesto’s piece, inspired by the momentous coronation year and in his signature X-ray style, will hang for all to see in the lobby as the Front of House team welcome guests over the bank holiday weekend, before becoming a part of the hotel’s permanent art collection.
A thriving community space encapsulating the creativity of the buzzing Southbank, Bankside is where art, culture and travel collide in effortless style. A Marriott Autograph Collection hotel with 161 bedrooms including seven suites, this intimate six-storey hotel prides itself on a casual yet refined atmosphere, filled with personal touches from the moment guests walk through the lobby. Handpicked furniture and eclectic artwork contrast with hidden hi-tech touches to conjure up a timeless yet modern design narrative, creating a dynamic visitor experience for work or play. In addition to their bar and restaurant, the hotel also boasts multiple exceptional meeting and events spaces, complete with an outdoor terrace, interior mezzanine, private dining space and art gallery.
Philip Steiner, General Manager at Bankside, said: “At Bankside, our ambitions aim to align with our local community as much as we align with the creative arts and our sustainability initiatives. LOTUS’ expertise in hospitality PR as well as in-house passion for the creative arts, coupled with their location right in the heart of our creative Southwark community, means they are the perfect partner for the next stage of Bankside’s evolution.”
Hollie Thomson, Associate Director at LOTUS, added: “We are thrilled to be appointed as Bankside’s new PR agency. Bankside is more than just a hotel – it is a social space that mirrors the energy and artistic credentials of its local community, offering five-star hospitality in a relaxed environment. We look forward to working with the team in a collective mission to shine a brighter light on the unique offering in London’s competitive market.”
ENDS
For more information, visit bankside.co.uk and wearelotus.co.uk
Images of Bankside Hotel, Autograph Collection, can be found here.
For more information on Bankside Hotel, Autograph Collection, please contact LOTUS, bankside@wearelotus.co.uk.