LOTUS BEGINS NEW PROJECT WITH INNOVATIVE TRAVEL TECH COMPANY TWISPER
Travel PR, marketing and representation agency, LOTUS, is delighted to announce that it is now working with innovative online recommendation platform, TWISPER, after a competitive pitch process.
Founded in Switzerland, TWISPER is a rapidly-growing social app for users to share and discover positive-only recommendations of restaurants, hotels and bars through a community of friends and trusted partners. The app connects people and their friends with businesses they love to bring its core values of fairness, authenticity and positivity back to the world of online recommendations.
TWISPER’s vision is to be the leading, most trustworthy social app for users, the number one in digital word-of-mouth marketing for businesses, to maintain win-win partnerships with partners, and to help make the world a better place through financing charity projects. Its unique business model protects user data and the platform itself is ad-free. A hot topic in the tech industry is the way user data is used and TWISPER is proud to break the mould, being one of a number of revolutionary new companies that does not sell its users’ data. The app also offers tools and services that allow businesses to take back control of their online image and benefit from digital word of mouth exposure.
While the application is already well established in Switzerland, LOTUS has been contracted to launch the product in the UK market and kickstart TWISPER’s international expansion. LOTUS will be supporting TWISPER’s digital and traditional PR strategy as well as its marketing strategy in the UK while also providing a consultancy service. LOTUS’ scope of work will encompass media outreach building relationships between the client and media whilst also increasing business presence on the app through B2B activity.
“We are delighted to be working with such an innovative and exciting new start up in TWISPER. Their core values of positivity, solidarity and transparency truly resonated with us, especially in such a difficult period for all. We are excited at TWISPER’s potential to disrupt the marketplace and look forward to building a strong media presence for them.” said Jules Ugo, CEO of LOTUS.